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Expert articles on HubSpot, Salesforce, WordPress, Shopify, RevOps and digital marketing written by the TechStriker team.

RevOps
What Is RevOps and Why Your Business Needs It
Pankaj Sharma
Pankaj Sharma CEO, Tech Striker
Apr 13, 2026

RevOps, short for Revenue Operations, is the practice of aligning your sales, marketing, and customer success teams around shared data, processes, and goals so your entire revenue engine...

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HubSpot
WordPress vs HubSpot CMS: Which Should You Build On
Tech Striker
Tech Striker
Apr 11, 2026

WordPress gives you maximum flexibility and control for content-heavy websites, while HubSpot CMS is purpose-built for B2B companies that want their website directly connected to their CRM, marketing,...

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HubSpot
HubSpot Marketing Automation Workflows Benefits Results
Pankaj Sharma
Pankaj Sharma CEO, Tech Striker
Apr 8, 2026

HubSpot is one of the most powerful marketing automation platforms available to B2B companies. But most businesses using it are running a fraction of what it is capable...

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Marketing
How to Build a B2B Marketing Strategy That Actually Works
Tech Striker
Tech Striker
Apr 8, 2026

Most B2B companies have a marketing problem they mistake for a budget problem. They spend more, run more campaigns, publish more content, and still end up with the...

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HubSpot
HubSpot Setup Checklist for B2B Companies
Pankaj Sharma
Pankaj Sharma CEO, Tech Striker
Apr 7, 2026

"We have had HubSpot for fourteen months. We use maybe 20 percent of what it can do. Every time we try to build something new we find another...

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HubSpot
HubSpot Onboarding: How to Get It Right
Tech Striker
Tech Striker
Apr 5, 2026

Most businesses approach HubSpot onboarding the same way. They sign up, watch a few Academy videos, import their contacts, build a couple of workflows, and call it done....

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